525,659

Primer is proudly spam-free. Unsubscribe anytime.

Latest Articles

The Getup: Easter At Her Folks’ Place

Categories: Spend

Article Image

Look your best, stay comfortable, make a good impression, that’s all there is to it.

Read More

Finding The Right Tool For The Job: The Reciprocating Saw

Categories: Learn

Article Image

An introduction to a very versatile saw.

Read More

Understanding Shoe Construction: Goodyear Welt, Blake Stitch, & Cementing

Categories: Learn, Spend

Article Image

A huge factor in how much a pair of shoes will cost and how long they’ll last is based on their construction method. Do you know what you’re buying?

Read More

The Getup: The 21st Century Off-site Employee

Categories: Spend

Article Image

What the old corporate men consider a fringe group of the workforce, we consider today’s reality. Many of us, freelancers and full-timers alike, don’t have a permanent desk somewhere. Casual may be the lifestyle but that doesn’t mean looking lazy is okay. Look smart while doing what you do best.

Read More

The Getup: A Base Business Uniform

Categories: Spend

Article Image

This smart look is a smart place to start. Sharp on it’s own, it’s also a great base to modify to create more unique looks. Add a tie, swap trouser colors, deepen the browns of the leather – all alter the look in a surprisingly dramatic way. Go forth, experiment!

Read More

The Simple Secret to Talking to Women: Say Hello

Categories: Learn, Love

Article Image

You know, it’s not as hard as they say.

Read More

Free Art Download: A Series of 3 Motivational Typography Pieces

Categories: Learn, Live

Article Image

A personal reminder, every time you walk in the room.

Read More

The Getup: Classic in Any Era

Categories: Spend

Article Image

Some things will always look good.

Read More

The Millennial’s Guide to Philosophy: Stoicism

Categories: Learn, Live

Article Image

As it turns out, philosophy is a lot more useful when you’re out in the real world rather than in a classroom.

Read More

Pomades, Fibers, & Grooming Creams Explained

Categories: Learn, Spend

Article Image

There’s a ton of hair products out there, are you using the right one for your haircut and hair type?

Read More

Look for Less: David Beckham in New York

Categories: Learn

Article Image

A designer look at shopping mall prices.

Read More

You’re Not Socially Awkward, Everyone Else Is

Categories: Live

Article Image

Has it ever occurred to you that maybe it’s them, not you?

Read More

Required Viewing: James Bond

Categories: Live

Article Image

More than just glamorous spy fiction, The Bond series offers some solid lessons in living a better life.

Read More

A More Modern Clubmaster: “Uncommon” Sunglasses by Otis Eyewear

Categories: Spend

Article Image

The Aussie surf company is coming to America, and they’re bringing some sharp looking shades with them.

Read More

The Getup: The Spring Transition

Categories: Spend

Article Image

Winter colors in spring styles keep you comfortable in warming temperatures.

Read More

No One Can Make You Feel Shitty Except You.

Categories: Live

Article Image

No matter what anyone says, or what unforeseen events happen, how you feel is up to only one thing: How you respond.

Read More

10 Classics That Are Free To Read

Categories: Learn, Live

Article Image

Proven entertainment with no ticket price. Can’t beat that.

Read More