Getting to the core of why people buy the things they do doesn’t require an advanced degree in sociology. Jeff Barnett explains it’s not so much what a product can do for someone which encourages sales as much as it is the feelings it can give them.
If you’ve been draining in the workforce for a couple of years you may be starting to get the entrepreneurial itch. We break down the first step: how to look for the funds to launch your project.
Developing your personal brand is one of the cornerstones of communication, but it involves a little more than Tweeting. Follow the advice of this professional journalist to ensure your message gets out.
An interview doesn’t have to be a bunch of cliche questions – in fact, it shouldn’t be. When tasked with finding a new employee, make sure you ditch these worthless questions to protect your company – and your job.
The easiest way to sell someone is not figuring out what they want but how they want it. Whether a customer or a boss, learn to distinguish the 8 different types of clients and start closing immediately.
You may be proud of your IQ, but to quickly shoot to the top you need to learn how to master your emotional intelligence, the current that runs under every decision you make.
While it may sound obvious, the first step in becoming a successful business leader is understanding the qualities of those who have lead successfully. Find out what it takes so you can lead the charge.
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