Breaking the Brainstorm Myth: How to Really Solve Problems
The ad man who inspired Mad Men created brainstorming to be brutally efficient, so where did we go wrong?
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
This Fall’s Fragrance Edit: 10 Scents to Redefine Your Autumn Vibe Now
From smoky tobacco to rich spices and crisp vetiver, these scents blend warmth and depth, capturing the essence of our favorite season for fragrance.
37 Best Finds from Amazon Big Deal Days: Today & Tomorrow Only
48 hours of unbeatable prices, surprise drops, and serious savings you won’t want to miss.
Accidentally Rediscovering Bond’s 2006 Casino Royale Venice Look in My 2024 Style
Some things never change.
How to Lace Your Boots to Fix Heel Slipping and Prevent Rubbing
Because new boots shouldn't mean blisters.
The Fascinating (and Some Surprising) Military Origins of 14 Things You Wear All the Time
The deep history behind the styles you wear every day.
19 Fresh Fall Style Picks You’re Going to Love Wearing Now
New arrivals, modern classics.
12 Chore Coat Picks You’ll Wear Into the Ground This Fall (All Budgets)
The perfect lightweight jacket for modern life.
43 Labor Day Weekend Deal Picks + Full Sales List
Easy weekend, good deals.