They say a man’s true character shows when nobody is looking. The same can be said for a man’s style when he’s not obligated to wear a specific level of dress. Here, we show you how to ditch the... [more]
007 looks great even when he's not in a tux. To celebrate the release of Bond's 24th adventure, Spectre, we pay homage to the world's greatest secret agent.
The chunky cardigan is the most functional essential of fall – put it on when you’re outside, take it off more easily than a v-neck when in a warm room. Look damn good all day long.
Today is the day Marty McFly went to the future, and surprisingly, Marty’s style wasn’t way off. We celebrate the world’s second time traveler with a modern Getup inspired by his look but isn’... [more]
This time of year, your day can take you from chilly to overheated and back again faster than you can order your Americano. Utilize multiple layers to keep you cool AND warm.
Create layers with subtle earth tones for a look that can take you anywhere.
"Comfortable" doesn't have to mean lazy.
Band tee at work? Not for a Primer man.
Casual enough for day, confident enough for night.
When some guys start paying attention to their style they become scared of being too “matchy-matchy.” But playing with hues and shades can be a smart (and easy) way to create a polished look.
To celebrate the 40th anniversary of the release of Jaws, we honor the timeless costume design with 4 inspired sharp and affordable outfits.
Learn the versatility of a strong foundation as we take one shirt and one pair of pants and create 4 looks perfect for wherever your day takes you.
The perfect cheap warm weather date, whether it’s the first or the 100th. Look great and casual while staying comfortable for a day in the sun.
There’s something about work stress and summer heat that can make us downright stir crazy. This coming weekend, pack a bag, grab your partner, and hit the road. The destination doesn’t matter – ... [more]
Some times hanging out at a pool is a relaxing way to spend a lazy afternoon – other times they’re at designer hotels, as much a scene as any cocktail lounge. Here’s how to do it right while ... [more]
The secret to summer is texture.
As versatile as it is rakish. As simple as it is sharp.
Rehearsal dinner, check. Ceremony, check. Destination celebration, check. Wherever your friends and family drag you for their nuptial festivities, start here.
Comfort doesn’t have to mean lazy. Here we use low contrast items to create a sharp summer style.
Summer style doesn't need to be colorful or flashy.
As we shed layers in the warmer months, it can feel impossible to keep your style game up. We’ll show you how.
Casual and put together.