Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
Andrew Snavely
Andrew founded Primer in 2008 and brings 15+ years of men's style expertise. Known for his practical, relatable approach to style and self-development, he has been a recognized speaker at conferences and has styled work for top brands. Off-duty, he loves photography & editing, and enjoys road trips with his dog, Leela. Raised in rural Pennsylvania, educated in DC, and living in LA for nearly 20 years, Andrew's diverse experiences shape the relatable and real-world advice that has helped millions through Primer. On Instagram: @andrewsnavely and @primermagazine.
Linen is one of the most breathable natural fabrics. It also won’t stick to the skin like other options, and has high air permeability allowing lots of air flow. When worn loose, sweat won’t get ... [more]
This summer look your best at the pool or beach in a pair of our preferred swim trunks. With over 41 affordable swimsuits from a range of brands, find a pair that's trim and modern.
I sat down with celebrity menswear stylist and friend of Primer Ashley Weston to chat about my essential things I carry with me almost every day. Affordable and made to work. PLUS: A history of...... [more]