Father’s Day Gift Guide
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
Advanced Style Tip: Learning to See The Details That Define Great, Simple Summer Style
Summer heat requires our outfits to be made up of only a short sleeve shirt and shorts – instead of getting frustrated by a lack of variety and layers, it's the perfect time to grow your ability to ... [more]
The Drawstring Chino Is The Pant For Our New Normal
Our comfort requirements have changed – and so has the chino. By Primer reader Christopher A. Like many office workers, I began working from...
Deal Picks: ~$30 Shorts, Shirts, and Jeans + More at Banana Republic
It's the end of the season, and that means it's a smart time to stock up on a discount.
The 4 Most Important Maintenance Items on Your Vehicle
Modern cars don't require as much attention as they did 50 years ago, but don't let that give you a false sense of security – there are still several things you need to keep after.
Shop Talk: Understanding the Powertrain
Differential? Drive shaft? Even if you don't work on your own car, you should still understand how it works. Get the low down on what happens when you put the pedal down.
Free Printable Wall Art: Massive Map of America’s Rivers – 36″ x 24″
A stunning map of America’s 250,000+ waterways.
18 Beautiful Black on Black Watches
Your wrist game is playing by new rules.
How To Write a Relationship Journal That Strengthens Your Bond and Keeps the Flame Alive
A doable framework for creating an intentional relationship that lasts.
Realistic Ways to Eat Better, Workout Harder, and Get More Results
If you want to know how some rich actor gets in amazing shape, you're in the wrong place.
Dressing Up the Henley
How do you create an elevated casual look that’s effortlessly cool AND incredibly comfortable? Funny you should ask…
The Getup: Elevated Spring Casual
Not one of these items is dressy, yet the considered combination of colors and textures creates a very polished outfit.
The Internet’s Favorite Beard Trimmer Has Just Been One-Upped
Tired of junky hair trimmers that tug and burn out?