Introducing Our Very First Reader Getup! Zac Silk + Submit Your Own to Be Featured!
Great style from the Primer community.
Style
The Getup: Every Item Under $50 – Spring Heat Wave
Spring was like, “nah,” and summer is all like, “I can hang out if you want,” and we’re all like, “Guys, make up your mind.”
And The 3 Winners of Our Wolverine 1,000 Mile Boots Giveaway Are…
Winners find out here first!
The $29 Uniqlo Harrington Jacket
A frugal take on the $400 original.
Full Grain Leather, Goodyear Welt Dress Shoes, Half the Price: New from Thursday Boots
A new line of dress shoes from one of our favorite bootmakers.
What’s The Difference Between Eau de Toilette and Cologne?
Discover the science of scent, and how to apply your signature scent correctly.
Are Laser-Distressed Jeans Amazing, Or The Start Of The Robot Uprising?
Rips, fades, whiskers, and honey-combs designed by robotic lasers: Awesome or...inauthentic?
Win 1 of 3 Pairs of Wolverine 1,000 Mile Boots: Primer Wants To Thank You For 10 Amazing Years
To celebrate Primer's 10th birthday, we're giving away some of Andrew's favorite curated items each month. Up first: An impeccable example of American craftsmanship.
Update the Look: An Outfit from a 1931 Cagney Film Makes a Sharp Smart Casual Look for the Office
Proving some office style essentials can last 87 years.