Primer: Affordable Men's Style, Self-Improvement, & Lifestyle

Men You Wish You Were: Jimi Hendrix

Every month Primer Magazine is recognizing a different individual for their accomplishments, cultural significance, and general awesomeness. Since February is Black History Month we decided to step ... [more]

It Really Has Been A Big Fat Lie: An Interview With Gary Taubes on Saturated Fat, Cholesterol and Carbohydrates

In 2002, science journalist Gary Taubes dared question the accepted 'truth' that fat made you fat and the human diet should focus on carbohydrates. Why carbs, when for tens of thousands of years our ... [more]

Shoes That Make A Man: Essential Footwear For The Working Stiff

They say the shoes make the man, and with good reason: they're among the first things people notice. Make sure you make a solid first impression by putting these classic styles to work.

How to Set Goals and Start Achieving a Better Life

If you want to grow as a man you've got to set goals. This part you've been hearing since 4th grade. Unfortunately, most of us think, "lose weight," or "get a better job," are effective goals. If you ... [more]

Great Men You’ve Never Heard Of: Robert Baden-Powell

Whether you actively participated as a kid or not, the effects of scouting on the lives of young boys is readily visible all across the country. Today we celebrate the amazing contribution of scouting... [more]

Men You Wish You Were: Abebe Bikila

In the 1960 Olympics an Ethiopian ran a marathon barefoot, and won. We submit to you Abebe Bikila, a man of great determination and strength.

The Morning After: Two Easy Breakfast Recipes She’ll Love

Just because you got her back to your place doesn't mean you're home free. If you want to lock things up, you'll have to impress her the next morning as well. Whip together one of these simple ... [more]

The Look: The Leather Cycle Jacket

Cycle jackets have been around for decades, and the bold statement a man declares when he slips one on is buried deep in American tradition.

8 Lessons From My Campaign Loss

Eight years ago at only 18 years old, Richard Dedor ran for mayor of Mason City -- and lost. The lessons he learned from his failed political campaign may have been even more valuable than winning.