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The Getup: What to Wear to a Super Bowl Party
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A Guy's Guide To Growing Up
Affordable style, self-development, how-tos, and apartment DIY for the aspiring gentleman.
The Best Places to Get an Old Fashioned in 47 Cities According to Primer Readers
No matter where you find yourself, you can have a great drink in a place with a great vibe. This classic whiskey cocktail is simple–yet tricky to get right. So I asked the ... [more]
Up to 70% Off on New Additions to Nordstrom Rack Clearance: 20 Deal Picks
$10 shorts, $30 suede lace ups and sneakers, and more.
Turning The Page: 8 Inspiring Novels to Make You a Better Person
Life might not come with a handbook, but these fantastic classics can help guide you through the tribulations of the real world.
Dead Simple Accountability Solutions for the Easily Distracted
Modern life is full of distractions, from Tweets and GChats to AIMs and Yahoos, not to mention just regular email. To cut through the weeds of distraction, what you need is a ... [more]
How to Play Pool (And Look Like You Know What You’re Doing): An Animated Visual Guide
An easy how-to for pocket billiards.
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The Intentional Apartment: 67 More Examples of a Masculine Home from the Pages of the Restoration Hardware Catalog
As a Primer reader you already know the importance of controlling the image that you convey to the world. How you dress, how you...
Fall Getup Week: Light Fall Layers + Vote for Your Favorite Outfit from This Week
An easy to assemble perfect Getup for that elusive perfect autumn weekend.
Fall Getup Week: Weekend at Your Partner’s Parents’ Place
Your alma mater and career choices be damned, you’ll at least look good enough to date their only child.
Fall Getup Week: The Corporate But Creative Office
Casual, but at a creative company of notable size and hierarchy. What do you wear when dueling dress codes muddy the waters? This Getup.
Fall Getup Week: Texture Weather
The leaves may be changing colors, but that doesn’t mean your wardrobe has to.
Fall Getup Week: The Wardrobe Transition
Goodbye, linen. Hello, layers. Everyone’s favorite style season is back.
This Affordable Brand Just Launched a Line of Style Essentials That Have a 365 Day Guarantee
Gap prices – but with a yearlong guarantee. Hard to beat that.