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The Getup: What to Wear to a Super Bowl Party
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A Guy's Guide To Growing Up
Affordable style, self-development, how-tos, and apartment DIY for the aspiring gentleman.
$14 Button Ups, $18 Fleece Jackets, $27 Slim Chinos + More: Abercrombie & Fitch 2 Day Sale Picks
Our picks from this huge sale – you won't likely see prices lower than this. Most sizes still in stock at publish time. Gear up for spring on some new essentials.
How Everyday Clothing Was Influenced by Military Style: A Visual Timeline
Many of the clothes men wear every day were initially developed for armies around the world. We trace the origins of 12 common men's fashion picks back 400 years.
An Interactive Visual Guide to the Common Cuts of Beef
You love steak you say, but do you know why you order that porterhouse instead of the tri-tip? Check out our interactive guide (with hovers!) so the next time you're ordering, you'll be the king of ... [more]
The Importance of Learning to Say No & The Power of Learning to Say Yes
We find ourselves in a funny situation these days: We say "yes" to all the annoying schedule stretching requests, but say "no" to all the things that will help us grow as individuals.
The Awkward Part About Awkward Situations: You
The shared sensation of anxiety during an uncomfortable moment...it's all in your head.
![My New Spring Haircut [video] + 40 Photos for Men’s Spring Haircut Inspiration](https://www.primermagazine.com/wp-content/uploads/2018/04/spring-hairstyles_feature.jpg)
My New Spring Haircut [video] + 40 Photos for Men’s Spring Haircut Inspiration
Shed your winter fur, and get ready for something new.
What’s The Difference Between Eau de Toilette and Cologne?
Discover the science of scent, and how to apply your signature scent correctly.
Are Laser-Distressed Jeans Amazing, Or The Start Of The Robot Uprising?
Rips, fades, whiskers, and honey-combs designed by robotic lasers: Awesome or...inauthentic?
The Brands of Bond
An A to Z look at 007's clothing labels.
Win 1 of 3 Pairs of Wolverine 1,000 Mile Boots: Primer Wants To Thank You For 10 Amazing Years
To celebrate Primer's 10th birthday, we're giving away some of Andrew's favorite curated items each month. Up first: An impeccable example of American craftsmanship.
Update the Look: An Outfit from a 1931 Cagney Film Makes a Sharp Smart Casual Look for the Office
Proving some office style essentials can last 87 years.
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