Casual Style Archives

The Amazon Outfit: Summer Weekend Road Trip

Our series for making good style painless. Free Prime shipping and free returns if you don’t like it or if it doesn’t fit.

Live Action Getup: What to Wear on a Casual Spring Date

Got a casual evening date that you want to look great for, but have no idea where to start? We don't blame you.

Live Action Getup: Never Tell Me The Odds – An Easy Spring Look Inspired by Solo

A real-world outfit inspired by Han Solo.

5 Secrets To Dressing Well Without Layers

Too hot for all those stylish layers? You don't need 'em! We'll show you how to look sharp and stay comfortable in the heat.

Introducing Our Very First Reader Getup! Zac Silk + Submit Your Own to Be Featured!

Great style from the Primer community.

Look for Less: Ryan Reynolds in Rome

Recreate this smart look at an even smarter price.

The $29 Uniqlo Harrington Jacket

A frugal take on the $400 original.

Full Grain Leather, Goodyear Welt Dress Shoes, Half the Price: New from Thursday Boots

A new line of dress shoes from one of our favorite bootmakers.

How Everyday Clothing Was Influenced by Military Style: A Visual Timeline

Many of the clothes men wear every day were initially developed for armies around the world. We trace the origins of 12 common men's fashion picks back 400 years.

My New Spring Haircut [video] + 40 Photos for Men’s Spring Haircut Inspiration

Shed your winter fur, and get ready for something new.

Are Laser-Distressed Jeans Amazing, Or The Start Of The Robot Uprising?

Rips, fades, whiskers, and honey-combs designed by robotic lasers: Awesome or...inauthentic?

The Brands of Bond

An A to Z look at 007's clothing labels.

Designer to Deal: Modern Spring

No matter your budget, you can look your best. We found over 20 frugal alternatives to get a modern style without the designer price tag.

My 5 Favorite Pairs of Jeans Right Now

If you're looking for quality men's jeans that are still affordable, I've tried tons of pairs, and these are my 5 favorites that offer a modern slim, tapered fit.

Live Action Getup: It’s Not Spring Just Yet

Most of us still have the tail end of winter to deal with – 30 degrees with snow in much of the country, and heavy rain for the last three days here in Los Angeles. This simple Getup will keep you ... [more]