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Live Action Getup: MOTHER’S DAY IS THIS SUNDAY
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![Types of Jackets: An Encyclopedic Guide to Finding Your Perfect Style + How to Wear Them [28 Styles]](https://www.primermagazine.com/wp-content/uploads/2025/10/jacket-types_feature.jpg)
Types of Jackets: An Encyclopedic Guide to Finding Your Perfect Style + How to Wear Them [28 Styles]
A jacket has two functions: Keep you warm, of course, and define the rest of your outfit.
The Only Prime Big Deal Days Picks Worth Your Time: The Shortlist
We went through the noise to find the pieces that are genuinely worth their sale tag, the kind you’ll still use long after the boxes are gone.
The Real Reason You’ve Never Found a Cologne You Love
What every modern man needs to know about cologne, sillage, and the art of fragrance as the fifth sense of personal style.
Style Notes: Pea Coat vs Trench Coat – What’s the Difference?
Two classic military heritage coats that are not interchangeable.
What Every Man Needs to Know About Handling Arguments in a Long-term Relationship
If you're trying to win, you've already lost.
Hard Work in 5 Easy Steps: Understanding Perseverance in the Modern Age
"Hard work" isn't physical–it's emotional.
How I Finally Figured Out How to Wear Jewelry
By a man who once thought a bracelet was too flashy.
How to Nail Rugged Fall Style in 3 Moves & 3 Outfits
Three looks, same backbone.
Why Some Linen Sucks
Fresh off the rack it looks like a hot weather upgrade, but a few spins through the washer and it hangs off your torso like wrinkly, wet cardboard.
We Dug Through the Labor Day Sales So You Don’t Have To
Lightweight linen, sharp denim, and rugged layers marked down just as the season turns.
Live Action Getup: Golden Hour Linen
Built for patios after six, last coffee runs, the walk home at sunset.
What Terms on Alcohol Labels Really Mean: The Words You Trust and the Tricks You Miss
Some words are carved into regulation, others were invented during a lunch break in brand strategy.