Primer’s Big Spring Style Guide
Spring isn’t just a change in weather—it’s a shift in attitude, and the right outfit moves with it.
Spend
Live Action Getup: A Casual Outfit That Holds Its Own
A laid-back mix of classic workwear and vintage textures.
Huckberry’s Extra 15% Off the Sale Section Just Made Quality Menswear Stupid Affordable
High-quality menswear isn’t always cheap, but when Huckberry knocks an extra 15% off already discounted gear, you can get the good stuff without the usual trade-offs.
1 Look, 3 Budgets: Vintage-Inspired Casual Style That Feels Right Now
An easygoing mix of broken-in essentials that feels familiar, rugged, and effortlessly put together.
Sale Section Style: Full Casual Outfit Inspo + 30 Men’s Deal Finds Ending Soon
Effortless style starts with smart choices—textures, colors, and layers that do the work for you.
38 Affordable Items for a Man’s Home from a Recent Walk Through Ikea
Outfit your place, save money, and no one will ever know you bought it from Ikea.
Why Trends Still Matter Even If Dressing Better Doesn’t Mean Chasing Them
Dressing well is about more than clothes.
Sale Section Style: Full Outfit Inspo + 18 Deal Picks from Gap’s Sale (Ending Soon)
50% off favorite layers + an extra 40% off sale? This is the kind of markdown madness that makes dressing sharp on a budget way too easy.
Live Action Getup: The Everyday Outfit You Can Count On—Sweater, 501s, Loafers
A sharp, casual outfit built from affordable staples that look better with every wear.