Moving beyond winter, ready or not.
The Getup: Spring, Where You At?
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The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
The Smart Man’s Guide to Winter Style: 26 On-Sale Staples That Do the Heavy Lifting (limited time)
When the seasons change, the smartest style move is getting intentional about the workhorses in your closet. Forget the idea that serious winter gear means sacrificing style.
55 Awesome Last-minute Gift Ideas for Guys They’ll Actually Want
Practical, thoughtful gift ideas organized by price, from affordable upgrades to things they'd never buy themselves but will actually use.
6 Starting Points to Come Up with the Perfect Gift Idea, Every Time
This holiday season, there's no need to panic.
10 Things an Adult Man Should Know About Laundry
Don't turn blue in the face because you dyed your favorite shirt pink, sort out your laundry worries before hitting the rinse cycle with 10 things every adult man should know...but probably doesn't.
7 Genius Services Changing the Way Men Shop
Guys stereotypically hate to shop – these innovative brands make it painless.
The Millennial’s Guide to Philosophy: Postmodernism
As it turns out, philosophy is a lot more useful when you’re out in the real world rather than in a classroom.
The Absolute BEST Black Friday Deal Finds + Full Sales List
We handled the tabs, the price histories, and the marketing spin. If it’s the lowest price all year, we marked it.
Gift Ideas for Men Who Appreciate Good Style: Practical, Refined Picks He’ll Actually Use
A curated set of upgrades and essentials for men who appreciate thoughtful design, good materials, and pieces made to last.
Best Picks from Huckberry’s Only Site Wide Sale of the Year: Ends Soon
Hand picked standouts I’ve worn, tested, or featured, all discounted for a short window.
Whats the deal with: The Rolex Submariner
You’ve likely seen one. Maybe even worn one. Maybe admired one on the wrist of someone who calls his boat a “tender” and uses “summer” as a verb.
A Lightweight Early Fall Style
It’s made for the long season between iced coffee and hot chocolate.
Fall Getup Week: Chasing the Iconic Skyfall Shot Through Scotland in Classic Casual
I wouldn’t be the editor of Primer if I didn’t try to find the iconic Skyfall shot while in Scotland...fitting, since Fall Getup Week was built on British countryside layers, waxed canvas, and ... [more]