Great work style can be subtle.
Live Action Getup: Dusty Casual for the Office
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
40 Prime Day Finds that are ACTUALLY DEALS
We cut the nonsense and pulled the stuff you’ll actually be glad you grabbed: clothes, gear, and everyday upgrades built to last.
The Getup: Heat Wave
Serious swelter demands a smart style strategy
Next Bond film to be Directed by Same Guy Who Did Sicario, Blade Runner 2049, and Dune
The first announcement since Amazon took over the franchise.
The Essentials: Gray Denim – 6 Complete Outfits That Prove It Will Change Your Wardrobe
Your next favorite pair of jeans.
The Lost Art of Saying ‘Thank You’
Saying "thank you" with a big smile when you receive a gift or nice gesture may seem adequate enough but it's not. A gentleman always writes a thank you note. In these days of instant communication, ... [more]
What is Smart Casual? Complete Guide with Lots of Outfit Examples
The goal of smart casual is to look refined AND casual based on where you're going, rather than adhering to specific clothing pieces as in business casual. I'll show you how to make smart casual ... [more]
What I Would Wear to a Wedding This Summer: 5 Examples
Half the guests will be overheating, half will look underdressed. You don’t have to be either.
Quick summer picks: 50% off right now at J.Crew & Gap
Vacation ready.
Why Your Closet Feels Full But Putting Outfits Together Is Still Annoying AF
You're making it harder on yourself.
Halfway Through the Year. This Is the Pivot Point
A quick sit-rep.
16 Father’s Day Gift Ideas He (or You) Will Love
The kind of gifts that make sense. Useful. Built right. Chosen with the same care he brings to everything he does.
These $17 Sunglasses Surprised Me
The verdict.