Tested and vetted.
Break out of your business casual rut without breaking the rules.
Great style doesn't require a lot of money. But – it can take some extra effort to find quality gear on a budget. That's where Primer comes in.
Button up: Men have about a dozen types of shirt collars to choose from, each with their own advantages and considerations. We break them down.
A few key lessons we can learn from.
We settle one of the most asked questions in menswear: “What do I call my shirt?”... and other shirt FAQs.
Are you more of a Red Wing than bright white Common Projects kind of guy? Shorts weather can be tough. We've got just the thing.
Crisp, comfortable – and at over a hundred years old – timeless, the pocket t-shirt proves just how stylish simple can be.
A spring and summer style essential.