Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
Andrew Snavely
Andrew founded Primer in 2008 and brings 15+ years of men's style expertise. Known for his practical, relatable approach to style and self-development, he has been a recognized speaker at conferences and has styled work for top brands. Off-duty, he loves photography & editing, and enjoys road trips with his dog, Leela. Raised in rural Pennsylvania, educated in DC, and living in LA for nearly 20 years, Andrew's diverse experiences shape the relatable and real-world advice that has helped millions through Primer. On Instagram: @andrewsnavely and @primermagazine.
Gear up for those laid-back Sundays with a setup that’s all about cool comfort without compromising on style. Perfect for that morning coffee run or a casual day out, this selection is your ticket ... [more]
The goal of smart casual is to look refined AND casual based on where you're going, rather than adhering to specific clothing pieces as in business casual. I'll show you how to make smart casual ... [more]