-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
Five Great Brands You May Not Have Heard Of (Yet)
Your next wardrobe game-changer could be one click away.
Live Action Getup: The Perfect Summer Morning
Start a Saturday strong: Early and comfortable.
Primer’s Complete Guide to Proper Leather Shoe Care + 34 Step by Step Videos
Everything you need to know to polish, condition, and care for full grain leather, suede, cordovan, and reptile shoes.
![Types of Jackets: An Encyclopedic Guide to Finding Your Perfect Style + How to Wear Them [27 Styles]](https://www.primermagazine.com/wp-content/uploads/2021/03/Types-of-Jackets_feature.jpg)
Types of Jackets: An Encyclopedic Guide to Finding Your Perfect Style + How to Wear Them [27 Styles]
A jacket has two functions: Keep you warm, of course, and define the rest of your outfit.
The Science of Sexy: How Evolution Drives Our Lust
Have you ever met a woman you were strangely attracted to but couldn't figure out why? Animal instinct, my friend. Many of the physical cues we identify as 'sexy' have descended from millions of ... [more]
Moving In Together? How to Join Households Without Losing Your Mind (Or Your Relationship)
Cohabitation is a a big step, but if you go in with the right mindset, the transition can be seamless.
The Camp Collar Shirt: Your New Must-Have Style for Warm Weather
This retro-classic top is back just in time to keep you crisp and comfortable all summer long.
The Coolest Pants on Social Media Right Now are 60 Years Old: The OG-107 Fatigue Pant
The military pants of the late 50s have found a new life in the wardrobes of well-dressed men.
Banana Republic Deals: $16 Dress Shirts, $29 Shirt Jackets, + More
Some of the lowest prices we've seen on staples from Banana Republic.
The One Essential for Keeping Dressier Sneakers Looking Sharp
How you care for your accessories is at least as important as what you buy.
How to Build Real, Authentic Confidence (Instead of Faking It)
If you wish you felt and appeared more confident, you're probably looking in the wrong place.
The Best Summer Shirts for Every Occasion
These summer shirts make great style effortless, no layers required.