How to Use a Speed Square (video)
This post may contain affiliate links, read about our editorial promise
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
How to Stop Sweating Through Your Shirt: 3 Fixes That Have Nothing to Do With Deodorant
Antiperspirant was only ever guarding two spots about the size of a coaster. Your back and chest never got the memo.
Who Still Makes Clothes in America? We Found 76 Brands
Boots and blankets, sure, but also aviators, ballcaps, and cologne, across every price point, from factories and workshops in twenty-six states.
37 Best Prime Day Deals That Are ACTUALLY Worth Buying
Nearly 30 are at their lowest price of the year or longer.
A Man’s Guide to Surviving a Break-up
Breaking up really is hard to do. Few life events can cause as much upheaval and pain as ending a relationship with someone you cared about. Whether you’re the breaker or the breakee, odds are you ... [more]
What Is The Cheapest Rolex?
Rolex watches have been the choice for presidents, astronauts, A-list movie stars, and more – we break down how much it will actually cost to get one of these timepieces on your wrist.
10 Things an Adult Man Should Know About Laundry
Don't turn blue in the face because you dyed your favorite shirt pink, sort out your laundry worries before hitting the rinse cycle with 10 things every adult man should know...but probably doesn't.
Free Cost Per Wear Calculator: The Useful, Flawed Math of Buying Clothes by the Numbers
A calculator and field guide to when the math actually helps, when it’s just flattering you into a purchase, and what gets lost when style becomes a spreadsheet.
Memorial Day 2026: The Deals That Made the Cut
We sorted through the sales and pulled only the menswear and warm-weather gear we'd spend our own money on. Here's what's actually worth it.
High/Low Style: The Easy Summer Weekend Outfit
Shown here at two price points, a summer outfit that uses layers and pants and still feels comfortable, effortless, and decided. The kind of look you can throw on for a Sunday lunch, an iced coffee ... [more]
The Intentional Apartment: The Iconic Furniture Pieces That Define Great Design
You can't dress well on a budget without first knowing "what's stylish". The same goes for your place: Use these 10 paradigms of great design to inspire your choices for outfitting your home.
Outfit: Warm Tones for Spring with a Linen Coat and Two Shades of Denim
Brown isn't just for fall, and this outfit is the proof
Ryan Gosling’s Project Hail Mary Style: How It Works and How to Steal It
Without looking like you're wearing a costume.