-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
What Every Man Needs to Know About Handling Arguments in a Long-term Relationship
If you're trying to win, you've already lost.
Live Action Getup: Spring Morning in Neutrals
Spring is the season of pink, purple, and baby blue pastels. But first, coffee.
6 Pairs of Affordable Sunglasses We’ll Be Wearing This Summer
Summer is looking bright.
Leather DIY: How to Make Your Own Watch Strap
Make a clean and simple leather watch strap: A super easy intro to leatherwork.
Getting Started with Pour Over Coffee: The Pros & Cons of the Hario V60, Kalita Wave, and Chemex
Ready to upgrade your morning coffee? We’ll help you determine which of the 3 most common pour over brewers to start with.
Everything You Need to Know Before You Go to the Tailor
Getting the perfect fit right off the rack is like winning the lottery. Whether you wear suits or selvedge denim, this guide demystifies the process of tailoring and alterations.
A Comprehensive Guide to Watch Straps
A visual glossary to the other half of a watch's appearance.
You Didn’t Get the Promotion: Now What? 3 Options For Moving On When You Can’t Move Up
Should you find a new job? Should you stick it out for the next one? We break it down.
12 Style & Lifestyle Tricks if You’ve Gained Weight Over the Last Year
Gained weight over the last year? Us too.
Resuscitate Last Summer’s White Sneakers With This Cheap Trick
Before you toss them out in favor of a new pair, try this easy method for cleaning white sneakers.
Merino Wool: What Is It? Is It Worth the Price?
Everything you need to know about this all-natural fiber, plus our top picks.
The Getup: Summer Heat is Here Early
Didn’t there used to be a season between winter and summer?