Edited by Stephen Toozer
Motivational Video: Arnold Schwarzenegger – “Who do YOU want to be in life?”
-
Matt
-
J.C
-
Subscribe
Join 27,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
A Guy's Guide To Growing Up
Affordable style, self-development, how-tos, and apartment DIY for the aspiring gentleman.
Budget / Basic / Broke: Upgrade From Your College Guitar to a Lifetime Instrument at Every Price Point
We jammed on three of the best acoustic guitars in every price range, guided by master guitar builder and Nashville legend Marty Lanham and guitar journalist Glen Parry. "Wonderwall" will never be the... [more]
3 Tricks for Making Summer Outfits Out of Your Favorite Fall Looks
You've got 2-3 outfits you ALWAYS rock in cooler weather – this summer, you don't have to start from scratch.
5 Things to Listen to When Trying to Work, Study, and Focus
When podcasts and lyrics get too distracting, try these five flow state supporting choices to help you lock in and actually get some work done.
An Interactive Visual Guide to Whiskey
An easy-to-use interactive guide for understanding the differences in rye, bourbon, scotch, and everything in between.
How Pants Should Fit – The Principles of Fit
Pants act as an anchor for your style, swapping one pair for another can completely change the image you convey. Make sure they fit their best.
A Dozen Life-changing Skills and How to Learn Them
Traditional men's magazines are full of “required” man-skills like felling a tree or leaping from a moving car. We think it’d be better to learn some skills that could actually better our lives ... [more]
The Amazon Outfit: Summer Weekend Road Trip
Our series for making good style painless. Free Prime shipping and free returns if you don’t like it or if it doesn’t fit.
Small Talk Ammo: Jurassic Park is Old, BYO Toilet to Korea, and The World’s Oldest Cat
Welcome to Small Talk Ammo, a new Primer feature designed to keep your weekend social interactions easy.
Deal Picks: Allen Edmonds Father’s Day Sale, Save Up to $200
For a couple of days only, American-Made shoes without the American-Made price tag.
Travel Messing Up Your Gym Routine? Try These 3 On-The-Road Workouts
Our Certified Strength and Conditioning Specialist created workouts for your hotel room, an open field, or minimal hotel gym.
Free Art Printable: Minimalist Military Alphabet – Infinitely Scalable
This Scandinavian-inspired artwork is free to download, we'll show you how to create a giant print for cheap.
How to Get Into Journaling: The One Thing That Can Change Everything
Self-reflection is the single most important thing you can do to be better than you were yesterday. We'll show you just how easy and unintimidating journaling is.