Edited by Stephen Toozer
Motivational Video: Arnold Schwarzenegger – “Who do YOU want to be in life?”
This post may contain affiliate links, read about our editorial promise
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
The Shoes You Buy Will Last Longer If You Just Understand This
The good, the bad, and the boogiemen of shoe construction.
A Weekend Guide to Japanese Whisky
Some of the best whisky in the world doesn’t come from Scotland.
Things You Use All The Time Once You Have Them
For someone who’s been around the block, these have become the tools of the trade.
Your Friends Are Having Kids Now: Don’t Drop Them On Their Head & Other Baby-Handling Basics
Just because you're scared of babies doesn't mean you get to stop coming around when your buddies start having kids. Your friends need you now more than ever. We'll teach you the basics for the kids, ... [more]
Taxes for Beginners – 3 Things Everyone Should Know About How Taxes Work
Come April, Uncle Sam wants his cut – here are 3 essential concepts on tax preparation for beginners in an easy to understand video format.
Getting Over Phone Anxiety, Part 1: Why It’s Time to Stop Being an Email Person and Start Being a Phone Person
Jack Busch, like so many people our age, hates talking on the phone. But he's come to realize his phone phobia is holding him back at work and in his social life. He's made a commitment to conquering ... [more]
11 Budget Items I’ve Had for More Than 5 Years
Some things break like clockwork. Others surprise you.
18 Spring Menswear Deals Worth Grabbing: Layers, Shorts & Warm-Weather Upgrades
Smart deals that actually make sense to wear right now—from early spring layers to summer-ready picks that won’t sit in your closet.
My Personal Style Now that I’m Basically Middle-Aged
What looks good at 22 rarely holds up after a mortgage, a meltdown, and a midsection.
The 30 Best Deals Hiding in Amazon’s Spring Sale Right Now
Big brands, fast-moving deals, and the kind of everyday stuff you’ll actually use.
The Getup: The First Trip of Spring
Clean layers, textured essentials, and road-ready staples built for the first real break in the weather.
Your Brain Hates Focus—Here’s How to Work Around It
Structure for the squishy parts of getting things done.