The Internet! An Infographic
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
The Camp Collar Shirt: Your New Must-Have Style for Warm Weather
This retro-classic top is back just in time to keep you crisp and comfortable all summer long.
The Coolest Pants on Social Media Right Now are 60 Years Old: The OG-107 Fatigue Pant
The military pants of the late 50s have found a new life in the wardrobes of well-dressed men.
Banana Republic Deals: $16 Dress Shirts, $29 Shirt Jackets, + More
Some of the lowest prices we've seen on staples from Banana Republic.
10 Style Mistakes I Wish I Learned Long Ago
Learn from our mistakes: Dress your best by ridding your style of these 10 common errors.
The Best Places to Get an Old Fashioned in 47 Cities According to Primer Readers
No matter where you find yourself, you can have a great drink in a place with a great vibe. This classic whiskey cocktail is simple–yet tricky to get right. So I asked the Primer community to ... [more]
Primer’s Complete Visual Guide to Shorts – Updated
Essential summer style simplified.
The One Essential for Keeping Dressier Sneakers Looking Sharp
How you care for your accessories is at least as important as what you buy.
How to Build Real, Authentic Confidence (Instead of Faking It)
If you wish you felt and appeared more confident, you're probably looking in the wrong place.
The Best Summer Shirts for Every Occasion
These summer shirts make great style effortless, no layers required.
The Getup: All from J.Crew Sale – Vacation Ready
Great summer style can be affordable.
How to Fight Anxiety and Win
Re-take control: Anxiety can be all consuming but there are real ways to overcome it. And you can start today.
Extra 50% Off Sales: End of Season Sales at J.Crew & Banana Republic + A Rare Up to 30% Off at Taylor Stitch
Lots of sharp summer pick ups at steep discounts.