Every month Primer is recognizing a different individual for their accomplishments, cultural significance, and general awesomeness. This month: Arthur Conan Doyle
How a surf trip to Nicaragua, a Hail Mary pitch, and cold-calling industry giants helped a tiny company take on the Old Guard of men’s boots.
When a billionaire offers advice about work ethic, luck, and standing out from the crowd, we're all ears.
One of the most well-known figures in sports history is also one of the most respected.
Modern-day Renaissance man and the former chiseled face of the American punk rock band Black Flag, writes to Primer readers a hardened, intimidatingly eloquent call to action... [more]
You've seen his face on television and heard his voice on the radio, he is: The most interesting man in the world. We sit down with the actor behind the character, and ... [more]
We sit down with the Godfather of Whisky and talk the Mad Men drink of choice - because if you can't be Don Draper, you can at least drink like him.
Primer writer Kevin H. MacLean followed Brooklyn band Atomic Tom this summer to get a taste of the rock star lifestyle. What he got was one hell of a noisy wake up call (in a... [more]
From picking engagement rings, first date conversations, or which movie to watch with a date on a night in (hint: it's Korean), We sit down with the bright and beautiful Kathy... [more]