Jack Busch, Author at Primer

Learn About Wine: An Easy Explanation of Wine Types

After reading through this guide, you should have a working knowledge of the different types of wine and enough vocabulary to set out and buy your first serious bottle. (And maybe impress your ... [more]

The Non-froofy Side of Wine: A Drinking Man’s Intro to Wine

Red goes with what? Fish? You can't serve what in what glass? Wine can be damn intimidating. We proudly introduce a new series that will give every beer and whiskey drinker out there an excellent ... [more]

Existential Regret: What It is, Why It Bogs You Down, and How to Eliminate It

Do you find yourself lying awake at night, fretting over things like the kid you made fun of at recess 18 years ago or that stupid thing you said in the elevator yesterday? We all do it, and it's ... [more]

Why Your Lazy Ass is Making You Depressed

Feeling down in the dumps? In a rut? Worthless and self-loathing? Youâ€™re in luck, because the doctor is in and heâ€™s got just the prescription for you: get off your flabby ass and move.

The Only 4 Reasons Why Your Peers Are More Successful than You

Do you know people who had the same grades as you but since leaving college have flown by you on the success train? Don't give up hope, Jack Busch has identified the only 4 reasons for early achievers... [more]

9 Reasons Owning a Dog Will Make You A Better Man

There's a reason dogs are known as man's best friend, and it's not because we both love bacon and playing catch. Taking on the responsibility of owning a hound is a big step, but one that nets you a ... [more]

Indochino: A Story of Entrepreneurial Refinement

What do you get when you combine the product enthusiasm and customer loyalty of Apple, Googleâ€™s compulsive drive towards improvement and the slick, urbane look of GQ? As over 7,000 (mostly ... [more]

Luck Hacks: Six Practices That Will Lead to Good Fortune

Forget lucky coins, magical boxer-briefs, or a crusty rabbit's foot, because your luck is about to change. Whether you're cursed in finding opportunities or prone to strike-outs with beautiful women... [more]

How to Avoid a Dead End Job: Laying the Groundwork for a Fulfilling Career

In a time of uncertainty with a faltering economy and rising unemployment, you might think it's best to nail down a job, any job, no matter how demeaning answering phones or passing out mail seems. ... [more]