20 Style Picks to Start 2020

20 Style Picks to Start 2020
What we're wearing next.

Hardest part of improving your style game? Shopping around and finding the stuff. That's why we've done the heavy lifting and rounded up our favorite fresh styles to give you a head start in the new year.

rayban sunglasses

Ray-Ban Hexagonal Sunglasses

Amazon, $203

Most sunglasses, regardless of designer or manufacturer, are all just riffs on like, 5 styles. It's not very often that sunglasses come out in a unique shape that aren't showy, but I'm really digging these hexagonal shades from Ray-Ban that are part tear-drop aviator, part square-frame aviator.

clarks mali boots

Clark's Lorwin Mali Boots

Amazon, $61.63

For the fashion-forward among us, these chunky boots from Clark's look like they cost 4 times as much.

amazon essentials fleece

Geometric Polar Fleece Jacket

Amazon, $18.33

I picked this geometric fleece up in December and everyone thought I got it on my year-end retreat in Joshua Tree. Nope, Amazon. For less than $20, this soft, comfortable fleece jacket in neutral earth tones still feels grounded despite its complex pattern. Since I got it, I've been seeing similar styles everywhere here in LA but at more premium retailers.

old navy twill mac jacket

Built-In Flex Twill Mac Jacket

Old Navy, $70

Don't think of a mac jacket as a short trench coat, think of it as a long Harrington. Brock from The Modest Man recently rocked one from Everlane while we were all hanging in Austin. It offers a clean, minimalist style.

goodthreads flannel

Goodthreads Flannel Shirt Jacket

Amazon, $45

Shirt jackets serve a similar function as a hoodie or shawl collar cardigan but with more of a rugged edge to them. I love this one from Amazon's house line because of its large chest pockets and subtle herringbone texture make it look like it's from a brand like Taylor Stitch or Buck Mason.

cable knit pullover

Cable Knit Pullover Sweater

Amazon, $118

The cable knit fisherman's sweater is a classic masculine style, all the rage in recent months because of Chris Evans serious sweater game in Knives Out.  This one is (surprisingly) made in America, something I don't come across very often for sweaters. I've been very happy with it.

jcrew blackwatch sweater

Blackwatch Cotton Sweater

J.Crew, $39.50

Can't recall seeing many plaid sweaters but this blackwatch tartan pullover would look sharp with selvedge denim and Red Wings or dressed up with trousers and wingtips for the office or another function.

taylor stitch winslow jacket

Taylor Stitch Waxed Canvas Winslow Jacket

Huckberry, $207.98 $298

Wind and water-repellent thanks to its waxed canvas design, I love the look of a parka that isn't nylon-based. This is a great hooded alternative to my favorite waxed canvas trucker from Flint & Tinder. Nab it while it's on sale before the spring showers.

astorflex contflex shoe

Astorflex Contflex Shoe

Huckberry, $148.98 $165

Handmade in Italy from European leather, this moc-toe chukka makes looking your best at work and being comfortable on your feet all day a breeze.

filson twill tote bag

Filson Twill Tote Bag

Nordstrom Rack, $99.97 $225

Filson's briefcase has had legendary status within men's style communities since I started Primer in 2008. Their Twill Tote has a very similar design but is 4″ wider. A nice option if you've got to carry a lot.

hamilton pilot pioneer watch

Hamilton Pilot Pioneer Quartz Watch

Nordstrom Rack, $299.97 $595

Hamilton watches have a long history, being founded in PA in the 19th century before becoming a Swiss watch brand, and was a primary provider of watches to the allied Navies. This chronograph has a NATO strap, traditionally more casual, but the watch's sleek design and color combination make it a rare example that can be dressed up. Currently 50% off.
ted baker ethan quartz watch

Ted Baker Quartz Analog Watch

Nordstrom Rack, $59.97

If $300 is still too rich for your blood, for $60 you get a handsome minimalist watch with stylish details.

allsaints astoria leather jacket

Astoria Leather Jacket

AllSaints, $249 $498

The perfect lovechild of a bomber jacket and moto jacket in soft lamb leather – now half price.

gap selvedge slim jeans

Selvedge Slim Jeans

Gap, $89 $148

These have been one of my favorite pairs of jeans for over a year: They fit great, are made of quality denim, and most importantly are a foundation of a smart casual wardrobe.

jcrew thompson windowpane suit jacket

Slim-fit Thompson Suit Jacket

J.Crew, $99

Sharp suits don't have to be expensive. this subtle gray windowpane shows you know what you're doing sartorially without unnecessary flash.

old navy shawl collar cardigan

Shawl-Collar Cardigan

Old Navy, $41.97

Waiting to pull the trigger on the styles from our last Getup? Now's your chance.

old navy snap front nylon shirt jacket

Nylon Snap-Front Shirt Jacket

Old Navy, $59.99

Super lightweight will make this easy to carry around during the shoulder season, and I love the dusty gray-brown color – it'd look rugged with dark blue denim and urban with black jeans.

old navy sweater hoodie

Chest Stripe Sweater Hoodie

Old Navy, $35.97

Upgrade your graphic hoodie.

gap vintage crewneck sweatshirt

Vintage Soft Crewneck Sweatshirt

Gap, $30

Muted pastels are an easy way to introduce color in another otherwise neutral wardrobe without feeling like you're wearing neon.

gap taper jeans

Easy Taper Jeans

Gap, $42

Yep, light denim is a great option these days. But to avoid looking like a dad circa 1998, make sure it's a modern slim, tapered fit. Here's how to wear it.

Andrew Snavely

Andrew is the founder and editor of Primer. He's a graduate of American University and currently lives in Los Angeles. Read more about Primer on our About page. On Instagram: @andrewsnavely and @primermagazine.