2019 Primer Holiday Gift Guides

Figuring out what gifts to give 12 different people all with different price ranges can be a nightmare. Let our experts help. Our gift guides are created to be realistic and affordable. Not trendy and aspirational. Continue to check back here as we publish new ones!

gift ideas for guys

150 Gift Ideas for Guys – Most under $75

Sometimes the hardest part about holiday gift giving isn't buying for others, but coming up up with ideas for yourself to meet the gift list requests of well-meaning family and friends. Our approach is simple: What are some things we'd like to have, in a normal gift price range, that we haven't already bought for ourselves?

The result: Our annual Gift Ideas fo Guys, over 150 awesome gifts you can actually ask for.

gift ideas for women

35 Gift Ideas For People Who Happen To Be Women – Most under $70

The antidote to generic jewelry, lackluster lingerie, and impersonal perfume.

best white elephant gift ideas under $30

The 30 Best White Elephant Gift Ideas Under $30 – Most from Amazon

Whether for your office, friend group, or grad school gift exchange, these 30 gifts are a mix of funny, practical, and ridiculous – the perfect type of White Elephant gift. Best of all, they're under $30.

gift ideas for coffee lovers

Home Upgrades for Coffee Lovers

For anyone dreaming of a Flat White Christmas. These super-easy, but highly-appreciate coffee upgrades will make the recipient's morning coffee noticeably better every day. Now that's a gift worth giving.

For more, check out Primer's gift idea post tag to see every single gift idea guide we've ever published.