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The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
Deal Alert: 30% Off USA-Made Flint And Tinder Unlined Waxed Trucker Jacket
This Primer reader favorite is 30% off, the lowest price for the rest of the season.
The Bachelor Bird: 9 Easy Leftover Rotisserie Chicken Recipes That Prove It’s a Weekly Staple
Turns out eating healthy, fast, cheap, and delicious has been a grocery store staple forever.
Summer Reads: 7 Books That Make You Think
Build a better you, one book at a time.
I Have Over 50 Plants in my LA Apartment, So I Put Together a Quick and Simple Plant Guide
Plants bring your home to life – here's how to, you know, not kill them.
Preparing for Fatherhood: 21 Things We Don’t Teach Men About Having a Baby
Go beyond the bland advice offered by friends and blogs to discover what it’s really like to have a baby and get pro tips for preparing to make it the best it can be.
8 Not-So-Obvious Places in Your Apartment You Need to Clean So You Don’t Gross Out the Women in Your Life
Cleaning the clutter off of surfaces and emptying the dishes in the sink ain't enough.
1 Look, 2 Budgets: Melted Ice Cream
Summer in the city is heating up. Time for a break, even if just for a moment.
A Man’s Complete Guide to Linen: Hacks for Wrinkles, Affordable Picks, Outfit Inspiration & More
How to wear and care for linen, the easy way.
Summer Deal Picks: Extra 50% Off Sale Items at J.Crew
J.Crew quality at Target prices.
Are Slim Jeans Out of Style?? Style Q&A
A Primer reader wrote in to ask if slim and taper jeans are going out of style since he heard skinny jeans were out.
5 Under $50 – April 26
A collection of deal finds you don't want to miss.
What Every Man Needs to Know About Handling Arguments in a Long-term Relationship
If you're trying to win, you've already lost.