Whether you’re going on a date, working in a casual office, or just grabbing drinks with your buddies outside, think light and smart.
The Getup: Hot & Casual
-
Subscribe
Join 30,000 other guys just like you. Primer is proudly spam free, Unsubscribe at any time.
The Secret Manual to
Affordable style, self-development, how-tos, and apartment DIY
for the Self-made Man
The Drawstring Chino Is The Pant For Our New Normal
Our comfort requirements have changed – and so has the chino. By Primer reader Christopher A. Like many office workers, I began working from...
Deal Picks: ~$30 Shorts, Shirts, and Jeans + More at Banana Republic
It's the end of the season, and that means it's a smart time to stock up on a discount.
18 Beautiful Black on Black Watches
Your wrist game is playing by new rules.
Free Printable Wall Art: Massive Map of America’s Rivers – 36″ x 24″
A stunning map of America’s 250,000+ waterways.
Live Action Getup + Video! How to Wear Work Clothes & Casual Clothes Together
It can be incredibly frustrating and expensive to have to fill out two wardrobes: one for work, and one for nights and weekends. Instead, we'll shop smart and learn to pair business wear with casual... [more]
10 Tricks for the Beginner Handyman
Up your handyman know-how with these 10 simple but extremely effective tricks.
How To Write a Relationship Journal That Strengthens Your Bond and Keeps the Flame Alive
A doable framework for creating an intentional relationship that lasts.
Realistic Ways to Eat Better, Workout Harder, and Get More Results
If you want to know how some rich actor gets in amazing shape, you're in the wrong place.
Dressing Up the Henley
How do you create an elevated casual look that’s effortlessly cool AND incredibly comfortable? Funny you should ask…
The Getup: Elevated Spring Casual
Not one of these items is dressy, yet the considered combination of colors and textures creates a very polished outfit.
The Internet’s Favorite Beard Trimmer Has Just Been One-Upped
Tired of junky hair trimmers that tug and burn out?
These 18 Handsome Lunch Boxes & Bags for the Office Are Anything but Childish
Good-looking, functional totes worthy of transporting your snacks, sandwiches, and more.